Public Relations Officer - Johannesburg

Requirements:

• • Diploma in Public Relations, Communications, Journalism, or a related field.
• • Proven experience working in public relations or a similar role, preferably in a corporate setting.
• • Demonstrated track record of successfully managing media relations, press events, and crisis communication.
• • Strong portfolio of written work, such as press releases, articles, or media pitches.
• • Familiarity with industry-specific regulations and ethics related to public relations.
• • Professional certifications in public relations or related fields are a plus.

Responsibilities:

• • Develop and implement public relations strategies to enhance the organization's reputation.
• • Build and maintain relationships with media representatives and handle all media inquiries and requests.
• • Write and distribute press releases, news articles, and other communication materials to relevant media outlets.
• • Organize and coordinate press conferences, interviews, and media events to promote the organization's messages.
• • Monitor and analyze media coverage and public sentiment towards the organization, providing regular reports to management.
• • Respond to public inquiries and complaints, ensuring timely and accurate resolutions.
• • Collaborate with marketing and advertising teams to develop integrated marketing communication campaigns.
• • Plan and manage corporate events, such as product launches, trade shows, and sponsorship activities.
• • Develop and maintain relationships with community organizations, government agencies, and other stakeholders.
• • Stay updated on industry trends and best practices in public relations, suggesting innovative strategies to enhance the organization's reputation.

Required skills:

• • Strong written and verbal communication skills, with the ability to convey information clearly and persuasively.
• • Excellent interpersonal and relationship-building skills, with the ability to interact effectively with stakeholders at all levels.
• • Exceptional organizational and multitasking abilities, with the capacity to manage multiple projects simultaneously.
• • Proficient in using media monitoring tools and social media platforms for public relations purposes.
• • Creative thinking and problem-solving skills to develop innovative PR strategies and handle crisis situations effectively.
• • Sound knowledge of public relations principles, practices, and media relations.
• • Proficient in using Microsoft Office Suite and other relevant software for drafting reports, press releases, and communication materials.